Foundry Specialty Siding, an exterior brand within the Westlake Royal Building Products portfolio, is refreshing its color palette with five new Standard hues and four new Weathered hues as well as expanding the availability of colors within its Grayne profile. The new colors reflect the latest trends and consumer demand, particularly toward grays and darker tones. Foundry Specialty Siding offers the warm look and beautiful colors of cedar without the high maintenance. A wide variety of shingle and shake siding profiles is available, including Grayne Shingle Siding, featuring custom cedar looks and true-to-life weathered hues; Perfection Shingles with deep shadow lines; dramatic Split Shake and rugged Staggered Shake; and charming Round Shingles.
The color additions comprise:
• Five new Standard colors: Available across all Foundry profiles, the new Standard colors, previously available for special order, include Moonlight, a soothing light gray; Gray Skies, a medium gray; Marine Blue, a deep blue reminiscent of a stormy sky; Modern Slate, a darkgray-taupe; and Ironstone, a trendy dark charcoal.
• Four new Weathered colors: Available for 7” Shake and 7” Staggered profiles, the new Weathered colors include Arizona Clay, a burnt orange evoking the desert West; Reclaimed Cedar, a light rustic brown with the look of vintage wood; Midnight Cloud, offering the feel of aged, patinaed cedar; and Denim, a gray-blue similar to weathered coastal cedar.
“More than ever, homeowners are craving wood-look exteriors without the associated maintenance, especially darker grays and rustic looks,” said Steve Booz, vice president of marketing & product management for Westlake Royal Building Products. “The nine new hues, part of our approach to continually refresh options to meet the ever-changing needs of our customers, reflect these growing preferences while delivering the rich authenticity of beloved cedar.”
In addition, Foundry Specialty Siding now offers both sizes of its Grayne Shingle Siding—5”, with the look of white cedar shake, and 7.5”, with the look of red cedar shakes—in all nine Weathered colors. Two of the colors, Lakeside Blue, and Aspen Brown, have been updated to provide even more dimension.
To see all of the products and colors, visit www.foundrysiding.com.
About Westlake Royal Building Products
Westlake Royal Building Products USA Inc., a Westlake company is a leader throughout North America in the innovation, design and production of a broad and diverse range of exterior and interior building products, including Siding and Accessories, Trim and Mouldings, Roofing, Stone, Windows and Outdoor Living. Westlake Royal Building Products™ manufactures high quality, low maintenance products to meet the specifications and needs of building professionals, homeowners, architects, engineers, and distributors, while providing stunning curb appeal with an unmatched array of colors, styles, and accessories. For more information, please visit WestlakeRoyalBuildingProducts.com.
