Westlake Royal Building Products (“Westlake Royal”), a Westlake company, is proud to announce that Paul Burleson, senior account executive of national remodeling accounts and a recognized industry thought leader, has been named a 2025 Legend of the Home Improvement Industry by Dave Yoho Associates.
The Legends of the Home Improvement Industry award honors leaders who exemplify creativity, positive leadership and customer care—benchmarks of excellence in the industry. Nominations, submitted by industry peers, were evaluated by prior recipients and members of Dave Yoho Associates, who cast the deciding votes based on criteria emphasizing business growth, industry contributions and setting high standards for future leaders. The award ceremony for Legends of the Home Improvement Industry was held in St. Louis, Missouri on May 6, where six home improvement professionals were inducted.
“I’m honored to be recognized alongside such respected leaders in the home improvement industry. Throughout my career, my goal has always been to push the industry forward—whether through innovation, mentorship or new ways to help professionals succeed,” said Burleson. “This recognition is also a testament to the incredible peers, mentors and teams I’ve had the privilege to work with—I wouldn’t be here without their support.”
Burleson, a nationally recognized home improvement leader with more than 40 years of experience, has trained and supported sales teams for hundreds of companies. A pioneer in virtual selling, AI-driven sales and in-home selling systems, he continues to shape industry best practices. Leveraging his influence and strategic partnerships, Burleson helped grow the Westlake Royal Pros program, which brings together tech, finance and consulting companies to provide solutions for contractors. This initiative allows companies to access discounted services while strengthening partnerships with Westlake Royal Building Products.
“Paul is not only integral to the Westlake Royal Pros program, but his innovations and industry expertise have also helped Westlake Royal Building Products adapt, grow and stay competitive in a rapidly evolving market,” said Bill Conlon, vice president, US Sales for Siding and Trim at Westlake Royal Building Products. “It’s been a pleasure seeing how his passion and leadership continue to inspire industry professionals to push boundaries and redefine success.”
Westlake Royal Building Products is a leading manufacturer of innovative exterior and interior building materials, offering a comprehensive range of solutions for architects, builders and homeowners. With a legacy of excellence spanning over 50 years, the company delivers high-quality siding, trim, roofing, stone, windows and outdoor living products designed for durability, performance and aesthetic appeal.
For more information about the Legends of the Home Improvement Industry award, visit https://www.daveyoho.com/legends.
About Westlake Royal Building Products
Westlake Royal Building Products USA Inc., a Westlake company (NYSE:WLK), is a leader throughout North America in the innovation, design, and production of a broad and diverse range of exterior and interior building products, including Siding and Accessories, Trim and Mouldings, Roofing, Stone, Windows and Outdoor Living. Westlake Royal Building Products manufactures high quality, low maintenance products to meet the specifications and needs of building professionals, homeowners, architects, engineers and distributors, while providing stunning curb appeal with an unmatched array of colors, styles, and accessories.
For more information, please visit WestlakeRoyalBuildingProducts.com. Follow us on LinkedIn and Instagram and “Like” us on Facebook.
