Novo Building Products has launched a new suite of interactive digital catalogs, custom-tailored for each of its seven distribution centers. This innovative solution aims to simplify product sourcing for customers, offering a streamlined and efficient experience.
Each unique catalog highlights key product lines, including L.J. Smith stair products and the Novo Moulding Guide, reflecting the specific SKUs available at each location. The Lakeland and Dallas centers will also feature a dedicated digital catalog for doors.
These user-friendly digital catalogs empower customers to browse products and click on SKUs for direct access to the ProDealer portal where they can view detailed product information and pricing and add items to their cart seamlessly — all while continuing to explore the catalog.
Key benefits of the new digital catalogs include:
- Enhanced User Experience: Engaging customers with embedded videos and interactive shoppable links.
- Increased Accessibility: Accessible on any internet-enabled device and easily shareable.
- Timely Updates: Continuously current with stock changes, unlike traditional print catalogs.
- Easy Searchability: Navigate seamlessly through the catalog by the table of contents, page tabs or keyword search.
- Environmental Responsibility: Supporting Novo’s sustainability initiatives by reducing paper waste.
Find the interactive digital catalog for your area at novopb.com/catalogs.
About Novo Building Products
From its headquarters in Zeeland, Mich., Novo Building Products operates 14 distribution and manufacturing facilities. Novo Building Products is an industry-leading manufacturer and distributor of stair parts, mouldings, doors, sheet goods, and specialty millwork, along with a variety of board products to the home center and ProDealer markets. The company also operates Novo Direct, which provides global sourcing and mill direct brokerage services. Visit NovoBP.com.
Novo is a division of ADENTRA Inc., one of North America’s largest distributors of architectural products to fabricators, home centers and professional dealers servicing the new residential, repair and remodel, and commercial construction-end markets. The company currently operates a network of 86 regional customer service centers across the United States and Canada consisting of six industry-leading flagship brands: Hardwoods, Rugby Architectural Building Products, Paxton Lumber, Novo Building Products, Mid-Am Supply, and Woolf Distributing. Additionally, DesignOneSource is the Specification Division of ADENTRA representing products from Hardwoods, Rugby and Paxton for the A&D community. ADENTRA common shares are listed on the Toronto Stock Exchange under the symbol “ADEN.” Visit ADENTRAgroup.com.
