Location: West Suffield, CT
Position: Genral Manager • Suffield Lumber
How did you begin your career in the LBM Industry?
I got my start in the LBM industry at 18, pushing carts at Lowe’s in Ware, just trying to learn as much as possible and work my way up. That led to a sales role and eventually into lumberyard retail sales at Kelly-Fradet Lumber, where I really began to understand the business. From there, I moved into distribution with National Vinyl, LLC to broaden my experience and gain perspective on the other side of the industry. That path ultimately led me into a leadership role in retail lumber sales with Suffield Lumber, where I now draw on everything I’ve learned along the way.
What are some of the responsibilities of your position?
As general manager, I oversee the day-to-day operations of the lumberyard, including inventory control
and maintaining vendor relationships to ensure consistent product flow and availability. I’m also focused on growing the retail side of the business while building the Suffield Lumber brand and increasing its presence in the market.
What are some of the biggest challenges you face in your career?
One of the biggest challenges I’ve faced is coming up in an industry where most people have decades
of experience on me, so I’ve had to earn trust and prove myself early on. I’ve also had to push against the typical price-first mindset and show that there’s more value in relationships, service, and long-term thinking. I’ve had to carve out my own path in an industry that doesn’t always move quickly or embrace change, which has taught me to be patient, persistent, and willing to do things a little differently.
What have you learned since working in the industry?
I’ve learned that rejection is just part of the process, and the key is staying consistent and continuing to put yourself in the conversation. I’ve also learned how important it is to ask the right questions, take accountability, and own my mistakes without making excuses. More than anything I’ve learned how to turn failures and setbacks into learning opportunities. Every “No” gives me the chance to step back, find where I can improve, adjust, and be stronger on my next opportunity.
What advice would you give to anyone new to the industry?
Don’t be afraid of rejection. I’ve learned you’re not going to hit a home run every time, and that’s just part of it.
The important thing is to continue to push yourself into the conversation, because that’s where the real relationships are built and where long-term success starts. The sale you lost today may turn into a long-term customer next week.
What are your passions outside of the office?
I am an avid outdoorsman and enjoy traveling for music festivals and concerts.
Do you have an employee or co-worker under the age of 40 who is actively and proudly working in the LBM Industry? If so, we want to know! Please submit your nominee here and they may be featured in an issue of the Lumber Co-operator!
