RDI Railing, an Oldcastle APG brand, today announced the launch of its new website — rdirail.com — along with updates to all of its social media feeds. The refreshed branding and online presence are further commitments to this premium railing brand.
For more than 30 years, RDI Railing has been a leading innovator in outdoor and indoor railing products, offering a wide range of materials, designs and profiles that feature more than 20 patents. The brand offers composite, vinyl, aluminum and steel railing along with outdoor decorative accents that include pergolas, decorative screen panels, lattice and screen enclosure systems.
“RDI Railing has long delivered the perfect balance of beauty and function,” said Matthew Bruce, Vice President of Sales, Oldcastle APG. “It’s exciting to see the brand continue to stand behind its guiding principle of delivering tangible benefits to homeowners and pros alike while continuing to push the envelope in developing award-winning, innovative products.”
The new website inspires homeowners, designers and builders while simplifying the process for selecting and buying materials. Moreover, the site helps advance projects with ease by providing access to experienced contractors though the company’s trusted network. “The new site also offers an enhanced level of lead generation which will greatly benefit our customers,” said Bruce.
For architects, contractors and property managers, the website includes all the necessary resources needed to provide superior service, including marketing materials; installation instructions and videos; CAD files; BIM models and product spec information.
“Streamlined navigation was top of mind when we were designing the new structure and flow of the site,” said Mark Brown, Senior Marketing Manager, Oldcastle APG. “We wanted homeowners and pros to easily find the extensive resources we have available.”
About RDI Railing
RDI Railing is a premium railing brand offering unique features aimed at enhancing the look and livability of any home, all while delivering dramatically simplified installation. Available in a wide range of materials, designs and profiles, RDI Railing is a leading innovator in outdoor and indoor railing products. Featuring more than 20 patents and with more than 30 years of industry experience, RDI products deliver the versatility that brings your vision of home to life. RDI Railing is manufactured and warrantied by Oldcastle APG. For more information, visit rdirail.com.
About Oldcastle APG
Oldcastle APG, a CRH Company, is the leading provider of outdoor living solutions in North America with an award-winning portfolio that enables customers to Live Well Outside. Inspiring endless possibilities with enduring performance, its collection of premier building products create inviting outdoor spaces where people connect, reflect and recharge. The manufacturer’s signature brands include Belgard and Echelon hardscape and masonry materials; Barrette Outdoor Living fencing, MoistureShield decking and RDI Railing; Sakrete and Amerimix packaged concrete and mortar; Techniseal sands, jointing technologies and surface protectors; PebbleTec pool finishes; plus popular brands of landscape and gardening materials. For more information, visit oldcastleapg.com.
